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MPN Profiles Walton
Brooks Consulting, Inc.
Healthcare Consulting for Physician Practices,
Pharmaceutical / Biotech Companies, and Hospitals
MinorityProfessionalNetwork.com: Tell us about your company and how you got
started.
Dr. Dominique Brooks, MD, MBA:
We specialize in Healthcare Consulting
-- for physician practices, pharmaceutical / biotech companies, and
hospitals. We have special knowledge related to compliance with the
Health Insurance Portability and Accountability Act of 1996 (HIPAA).
HIPAA compliance ensures patient privacy.
I started the business because I saw an
opportunity for synergy in two growing fields, healthcare and
the Internet. Before I started the business, I spent almost
three years at WebMD, an online healthcare company. This
corporate experience allowed me learn while at someone else's
company, before venturing out on my own. My education, an
M.D. and an M.B.A., also played a big role in terms of getting
the business off the ground. Of course, in spite of the
education and work experience, it was still challenging. |
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Dr.
Dominique Brooks, MD, MBA |
MPN:
What were some of the hurdles you faced in launching your business?
Dr. Dominique Brooks, MD, MBA: Our initial challenge was to
efficiently leverage our network of physicians. We try to form
win-win partnerships with a number of entities, which can be very
beneficial. However, all relationships take time and effort to nurture.
MPN: How do you serve your target markets better than other
businesses of your type?
Dr. Dominique Brooks, MD, MBA: We have a
different knowledge of healthcare and the current industry environment. We
understand the traditional industry structure, and we also understand the
impact of the Internet on healthcare.
MPN: What general lessons have you learned that can be
applied to businesses in any product category?
Dr. Dominique Brooks, MD, MBA: It is all about customer
service for any small business. Initial customer successes
result in testimonials and referrals. Customers can also provide
valuable constructive criticism, if you are willing to ask for it and to
listen for the feedback. A lot of small business owners allow
themselves to get too busy to really listen to customer feedback.
MPN: How can the MPN User Community contact your company?
Dr. Dominique Brooks, MD, MBA: We can be reached at (770)
310-2426, or by e-mail at
dswalton@aol.com. We are also available for public speaking on
health care issues.
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